M4MUSIC is Switzerland's premier pop music festival, dedicated to discovering and nurturing new talent while celebrating established artists. Held annually in Zürich, the festival is a hub for music lovers, offering a dynamic mix of live performances, panels, discussions, and competitions that spotlight the future of pop music.
The Challenge
To edit the official promo video that captures the versatility and energy of M4MUSIC. the task was to visually represent the festival’s eclectic nature by seamlessly blending live footage with striking black-and-white imagery and their signature dotted-art effect. The goal? To create a video that not only showcases the festival’s diverse offerings but also resonates with both emerging artists and seasoned music fans.
To edit the official promo video that captures the versatility and energy of M4MUSIC. the task was to visually represent the festival’s eclectic nature by seamlessly blending live footage with striking black-and-white imagery and their signature dotted-art effect. The goal? To create a video that not only showcases the festival’s diverse offerings but also resonates with both emerging artists and seasoned music fans.